During Rajasthan Assembly Elections 2018, we launched two campaigns- Jan Ghoshna Patra and Rajasthan Ka Report Card, but the challenge here was to create an authentic platform for discussions in a small window of time, considering the paucity of time.
Just like Chhattisgarh, Jan Ghoshna Patra Rajasthan aimed at giving a platform to various voices of the state to express their expectations from Congress Party’s manifesto. Launched only on social media platforms by inviting feedback from people, this campaign went on to receive record breaking engagement hits within few days of its launch.
Rajasthan Ka Report Card on the other hand was a novel concept of showcasing the performance of the incumbent govt in Rajasthan- both constituency and state wise. Backed by thorough research on ground level, this campaign highlighted the issues persisting in each constituency put forth by the people themselves, garnering rave reviews from all quarters.